Sitesetu

PPC services in India and Google Ads management

Sitesetu is a PPC agency in India. Google Ads management costs ₹7,999$159 a month for ad budgets up to ₹1,00,000$2,000 a month, and 10% of the budget above that. The fee covers campaign build, conversion tracking checks, bidding, search term reviews and a monthly report. Our founder is a Google Ads certified professional.

What Google Ads management includes

  • Account structure. Campaigns split by service, location and intent so budget goes where it converts.
  • Keyword selection. Buying-intent terms with exact and phrase match, and a negative keyword list from day one.
  • Ad copy. Responsive search ads with your price, offer and location, plus sitelinks, call and lead form assets.
  • Landing pages. Advice on the page each ad points to. A weak page wastes every click.
  • Conversion tracking. Form submits, calls and WhatsApp clicks recorded through Tag Manager and imported into Google Ads.
  • Bidding. Manual or automated strategies chosen by how much conversion data the account has.
  • Weekly search term review. Cutting the queries that spend money and never convert.
  • Reporting. Spend, clicks, leads, cost per lead and what we changed.

Campaign types we run

Search, Performance Max, Shopping, YouTube, Display and remarketing. For most small businesses we start with Search only. It is the easiest to control and the quickest to show whether paid search works for you.

How much should you spend on ads?

Start from the cost of a click in your industry and city. If clicks cost about INR 30 and one visitor in twenty enquires, a lead costs about INR 600. Fifty leads a month then needs about INR 30,000 in ad budget. We work out this arithmetic with your real keyword data before you spend anything.

Ad management
PlatformPer month, from
Google AdsSearch, Performance Max, YouTube, Display and Shopping campaigns.₹7,999$159
Paid ads accounts, shopping and WhatsApp
ServiceOne-time
Google Ads account setupAccount and billing setup, conversion tracking and linking with Analytics.₹2,499$49
Google Merchant CenterShopping merchant account, website verification, product feed and link to Google Ads.₹3,999$79

Who pays Google

You do, from your own Google Ads account and your own card or UPI. We never hold your ad budget. If you stop working with us, the account and its history stay with you.

Questions about this service

How much do PPC services cost in India?

Sitesetu charges ₹7,999$159 a month to manage Google Ads budgets up to ₹1,00,000$2,000 a month, and 10% of the monthly budget above that. The ad budget is paid separately to Google.

What is the minimum budget for Google Ads in India?

Google sets no minimum. In practice a local service business needs at least INR 15,000 to INR 20,000 a month to collect enough clicks to judge results.

How soon will Google Ads bring leads?

Ads can show within a day of approval. The first two to four weeks are a learning period in which keywords, bids and ads are adjusted.

Do you set up conversion tracking?

Yes. Tracking is checked or set up before any campaign goes live, because an account without it cannot be optimised.

Tell us what you need. We reply with a fixed quote.

Call or WhatsApp +91 79066 77087, or write to info@sitesetu.com.